Specifications
book-author | Patrick L. Plaisance |
---|---|
file-type | |
isbn10 | 1452258082 |
isbn13 | 978-1452258089 |
language | English |
publisher | SAGE Publications |
Book Description
“Media Ethics: Key Principles for Responsible Practice,” authored by Patrick Lee Plaisance, is an essential resource that demystifies the complex world of media ethics and equips both aspiring and practicing media professionals with the tools to navigate the ethical challenges of their field. This second edition further solidifies its place as a foundational text for media ethics education.
In an age where media plays an ever-expanding role in shaping public opinion and disseminating information, ethical considerations are paramount. Plaisance's approach is both comprehensive and accessible, making ethics not only understandable but also applicable to various aspects of media practice, including journalism, public relations, advertising, marketing, and digital media.
What sets this book apart is its commitment to grounding ethical principles in a philosophical context. Plaisance goes beyond the surface of ethical dilemmas to explore the underlying philosophical foundations of key principles. By doing so, he equips readers with the ability to ask the right questions and develop critical reasoning skills, which are essential in both consuming and producing media content responsibly.
This second edition builds upon the strengths of the first by incorporating new examples and case studies that reflect the ever-evolving media landscape. It also places a greater emphasis on digital media, recognizing the unique ethical challenges posed by the digital age. Furthermore, it introduces two new chapters that delve into the three major frameworks of media ethics and explore their application across emerging media platforms, including blogs, digital journalism, and social networking sites.
In conclusion, “Media Ethics: Key Principles for Responsible Practice” is a must-have resource for anyone involved in the media industry. Patrick Lee Plaisance's insightful and thought-provoking exploration of media ethics, steeped in both classical and contemporary philosophy, ensures that readers are not only informed but also empowered to make responsible ethical decisions in the dynamic and ever-evolving world of media. This book is an indispensable guide for aspiring media professionals, educators, and anyone interested in understanding and promoting ethical media practices.
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